B2B WEB APP DESIGN
Enstall
All-in-one platform for solar installers
The Enstall family of brands, known for their professional solar installation solutions, partnered with Neuron to transform their digital services. This digitization expanded Enstall's capabilities from hardware-focused products to customer-centric software solutions.
Identifying a market opportunity to self-disrupt the solar industry
In addition to design execution, Neuron played a significant role in the early strategy and conceptual phases.
Research revealed a fragmented landscape where solar sales, design, and management tools operate independently, resulting in inefficiencies throughout the installation process.
Solution
An end-to-end solar technology suite
Recognizing the widespread operational challenges of solar installations businesses highlighted a crucial need for a centralized management system.
The solution was a unified platform integrating digital tools to streamline the entire installation process, enhancing project management efficiency and simplifying operations for all team members.
The journey to make this innovation a reality is ongoing, and the following designs serve as a blueprint for what’s to come.
Uncovering the optimal workflow
It was integral to discover the ideal user flow in order to understand what user types would carry out each action within the platform, and in what order. We spoke to a number of solar installation companies to identify their individual and business needs.
Enhancing the user journey
Prior to executing on wireframes, we iterated extensively on how to best organize the product in order to optimize the full installer journey. High-level experience flow mapping became our guides during the wireframing process.
Unifying multiple brands, all under one roof
Streamlining platform access
Users can conveniently access the offerings from Enstall—and all its business units—from a central location using Single Sign-On (SSO), with an advanced user-permissioning capabilities for teams and organizations.
Aligning visual design
A new brand identity was introduced alongside Enstall's new digital offering. Separate from any single business unit, the unique brand reinforces Enstall as the go-to solution for streamlined solar projects.
DesignOps
Implementing a robust and flexible design system
Recognizing the challenges of integrating various tools under one household brand, we implemented a scalable design system using our DesignOps service.
This design system ensures consistency and cohesion across the platform, enabling scalability as Enstall expands its product suite.
Customizing an e-learning solution to drive results
Fostering loyalty with learning initiatives
An LMS and training tool was integrated into the platform to educate and empower individuals to become skilled installers and manage their solar businesses effectively.
The goal of this approach is to drive increased loyalty and adoption of the project management software, enhancing operational efficiency and reinforcing Enstall's leadership in sustainability.
Harmonizing an LMS integration
Catalog
The integration partner initially provided a landing page design that didn't align with Enstall's now cohesive aesthetic, causing user confusion. To address this, we designed custom catalog and course pages that would offer detailed course introductions and clear learning paths for users.
Course Overview
Embedded LMS Course
Centralized project management for enhanced team efficiency
Facilitating alignment with project insights
Enstall's platform organizes all of a company's projects into a 'My Projects' page—serving as the primary access point for managing solar installation projects.
Important project details are easily accessible, empowering efficient operations for managers and installers while ensuring seamless execution across the team.
Empowering seamless project coordination
Dedicated project pages serve as centralized sources of truth for project details and deliverables on solar installations, allowing collaborators to easily access and update client and project information.
Furthermore, users can seamlessly utilize Enstall’s suite of tools directly from the project page, ensuring that all updates and documents are automatically archived for convenient reference.
Transforming the solar industry through digital innovation
Neuron continues to support Enstall’s digital transformation effort and their vision for the future of the solar industry. With an unwavering commitment to meeting customer needs, our partnership helps small- to medium-sized solar installation companies propel forward. We are excited to contribute to further growing the digital side of Enstall's business.
